American Meh.

I had to run up to Radio Shack to get myself a doodad and I had about forty minutes before the bus came, so I popped in the Einstein Brothers bagel shop across the street to grab an iced coffee and sandwich.

It wasn’t bad exactly. But it wasn’t great.

And not great is bad.

The place was deserted at 11:30am. I was the only customer for the next ten minutes. Nothing distracting to the two employees except side work.

My bagel was slightly burnt. Not enough to return it, just around the edges so it wasn’t edible in bits.

There was no milk for the coffee; I had to ask them to bring it out.

There no Wifi, and it strikes me that Wifi at a breakfast / lunch chain is a total no brainier. But no mind, I turned on my Sprint Mobile Hotspot to get access.

Next to my booth, there were little bits of paint peeling off the walls. Not enough to repaint the entire wall but just enough so you wonder why they didn’t touch it up. And a cup had been left on the table next to me and nobody had bothered to throw it away or clean the customer area.

This is business death by a thousand cuts. No big deal. They could fix everything by just acting for one little bit like they card.

Which brings me to typos.

This is why I announced my move to stamp out typos (so far, 2 found.) it’s really just part of an effort on my part to make sure you know I care about you being here. It’s as simple as that.


  1. I see your two typos brainier/brainer and card/cared. But I have to admit at first I only noticed card.

  2. Lee: It is obvious you care about those who visit your website and read your posts — but, you also seem to be a kind and gentle soul who cares about other people. “It’s as simple as that.” 🙂


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